OJ Among Shrinking Grocery Staples


Instead of raising prices, companies that make household staples like paper towels have been slowly reducing how much you get for your money, and now that trend is coming to orange juice.

This spring, new Tropicana orange juice packaging will shrink to 59 ounces from 64 ounces, The Wall Street Journal reports, but prices will stay the same. Additionally, prices on gallon-size containers of the brand’s orange juice will rise by 5% to 8%, according to PepsiCo (Stock Quote: PEP), Tropicana’s parent company.

The company attributes the changes, expected in May, to the smallest crop in the past 20 years due to a prolonged winter freeze in Florida, the Journal notes.

Separately, Nestle has been selling smaller, three-liter jugs of its spring water in stores alongside and priced similarly to its gallons, billing them as “stackable” and easier to pour.

Additionally, household staples like rolls of Quilted Northern toilet paper are getting thinner, according to NBC News, and paper towel rolls have been shrinking as well, according to The Consumerist.

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