Down on your luck? Try creating your own international holiday, turn it into a book deal, and profit accordingly.
Unprofessional tweets and Facebook posts may be fine for individuals, but is it a misstep for large brands to do the same?
People are taking their disappointments and learning to live with them… and now they’re even figuring out how to profit from them.
Want to sit on the couch Tom Cruise jumped all over and promote your small business? Here's how.
This service proposes to help you use Facebook as a marketing tool to appeal to the social networking masses.
Small businesses competing for back-to-school dollars should avoid Abercrombie's merchandise mistakes.
Not content to simply host Web sites, Nike and Netflix have figured out ways to use the Internet to drive sales.
There are plenty of way your can publicize your company without paying for ads, and many of these won’t cost you a thing (except time and energy).
How entrepreneurs can use social media such as Twitter and Facebook to attract customers.
Used properly, Twitter can connect your business to potential clients and customers the world over.