The Best Holiday Gift Cards

The Best Holiday Gift Cards

Don’t know what to get your loved ones this year? Keep it simple and do what everyone else, it seems, is doing: Buy them a gift card. According to the National Retail Federation, while gift cards have been the most requested holiday gift for four years in a row, this year they are more in demand than ever. Americans will spend an average of $145.61 on gift cards, up from $139.91 in 2009, and total gift card spending is expected to reach $24.78 billion according to NRF estimates. “Gift cards serve as a blank check of sorts, giving the gift recipient free will to buy something they may have had their eye on for years,” said Phil Rist, executive vice president of strategic initiatives for BIGresearch, who helped the NRF conduct the research. “For some, gift cards are straight from the heart and among the most thoughtful gifts that a person can receive.” But with almost every major retailer offering a gift card this holiday season, how can you ensure that you give your loved ones the right one? Photo Credit: PlayerX


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