11 Retailers You Should Be Following on Facebook

Deal Feeds

It’s easy to see why retailers love Facebook. The top companies are able to amass a following of millions of fans, and that provides an incredible opportunity to communicate directly with customers and tell them about company news and new products. Of course, few people will sign up for a Facebook feed if it seems like little more than a glorified public relations release, so the smart retailers have figured out that if they want to attract fans, they need to offer up some deals. Meanwhile, consumers usually want to limit the number of companies they follow to keep their feed from getting cluttered, ideally targeting retailers with a good ratio of deals to other, less useful content. “People don’t want to ‘like’ every store they shop at, because look at what it does to your news feed,” says Jon Lal of BeFrugal.com. “You go on Facebook to connect with friends and family.” So if you want to get in on the deal train, which retailers should you be “liking” on Facebook? To find out, we checked out which retailers offer the best deals and the least amount of noise. Photo Credit: Getty Images