A Guide to Green Beauty Products

WHY ARE SOME GREEN PRODUCTS MORE EXPENSIVE?

Green takes on two meanings when you talk about the price of organic, natural and eco-friendly products. Sometimes, the items can be pricier.

“The simple reason that organic products tend to be more expensive is because it takes more effort to grow and process organic ingredients," Ramsey says. "And because they are agricultural, they are highly subject to weather conditions, which means absorbing major pricing variables. Manufacturers using chemicals and synthetic alternatives see very little pricing fluctuation, because these ingredients are made in a controlled environment”.

Cristin Sheehe from online retailer Green4YourSoul.com says you should keep in mind the value of the product you're buying.

"When you are choosing a ‘green’ product you will find that the product contains higher levels of concentrated ingredients and aren't full of fillers like commercial products - this means a little goes a long way and you will actually get more for your money."

GREENWASHING: A WARNING

Greenwashing is a term used to describe products that appear to be green, but don't necessarily live up to the promises on their packaging.

“Unfortunately, greenwashing is an all too common occurrence in today's marketplace," Sheehe says. "There is little regulation, and many companies are taking advantage of the fact that consumers are looking for healthier products. Consumers should always read labels to ensure that a product is as pure as it claims to be before investing in the product.”