No longer just a land of supersized SUVs and luxury sedans, Hollywood is taking the lead in encouraging hybrid alternatives like the Toyota Prius.
The Prius is favored by young starlets -- Kirsten Dunst and Cameron Diaz were two of the first to make a fashion statement with their environmentally conscious rides. Some celebrities seem to switch-hit between their compact Prius and larger luxury vehicles.
Leonardo DiCaprio and Tobey Maguire are both avid crusaders in the Greenhouse Gas War, but in-between romps in their Prius they can also be seen zooming Sunset Boulevard in BMW's flagship 750il.
Not to be outdone, Arnold Schwarzenegger has been testing the new BMW Hydrogen 7-Series that runs on hydrogen or gasoline and is not yet available to the general public. Hopefully the governor will be careful on those Pacific Palisades turns, as the car is still in trial mode. And Tom Hanks recently debuted a custom all-electric Scion offering zero emissions and rechargeable battery port.