One emerging trend in vacations seems to be on the ocean, in the form of sea cruises. A big reason for the shift is the raw deal consumers are getting from airlines, but don’t expect the financial end of that raw deal to change anytime soon.
According to the U.S. Department of Transportation, U.S. airlines collected about $5.7 billion in airline baggage fees and reservation change fees in 2010, and almost $900 million in baggage fees and $600 million in reservation change fees in the third quarter of 2011.
With profit margins thinner and fuel prices higher, airlines are going to keep those fees in place, but risk facing a backlash against the traveling-bound consumer as the summer holiday season beckons.
One option vacationers could be turning to is cruising.
According to the Cruise Line Industry Association, 14.8 million Americans chose cruising as a vacation option in 2010, compared to just 13.1 million in 2008. You’d think that could be a product of the slightly improving economy, but in actuality, cruising has been growing steadily on a year-to-year basis since 2000.
The CLIA reports that only 7.24 million Americans hopped on board a cruise ship in 2000, and that number doubled by 2010. The association predicts 17 million Americans will cruise this year.
Besides avoiding the high fees and costs associated with airline travel, why else have holiday travelers chosen cruising over flying?