NEW YORK (MainStreet) — If you’re looking to take a vacation this summer, you may want to avoid traveling during July Fourth weekend.
A new survey released by SpringHill Suites, a division of Marriott International, finds that U.S. consumers are more likely to travel on Independence Day than any other major holiday this year. In total, one quarter of those surveyed said they planned to go away on July 4, beating out Christmas (19%) and perhaps more surprisingly, Thanksgiving, which ranked as the third most popular holiday (16%).
The high number of consumers planning to travel on July 4 could mean greater demand for hotels and flights, thereby raising the cost of the trip. On the other hand, just 13% of those surveyed plan to travel during Memorial Day weekend, which could mean there will be some last-minute deals for getaways as the travel industry tries to boost its numbers.
While July 4 may prove to be a busy travel day, in general, consumers may actually be less likely to take a trip during major holidays. The survey, which is based on interviews with 1,000 consumers, found that nearly half have no intention of traveling on one of the big holidays coming up, even though three quarters of those surveyed say they want to take a vacation in general this year.
Perhaps consumers are just weary of traveling during peak times, but if the results here are to be believed, most holidays may not be as highly trafficked as one might assume.
For ideas about where to travel this summer, check out MainStreet’s roundup of the most popular summer destinations.
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